|[November 13, 2012]
Fractal Analytics strengthens executive leadership team - Saurabh Mittal to drive CPG and Retail Practice
WASHINGTON --(Business Wire)--
Fractal Analytics, the most global provider of analytics, has announced
that Saurabh Mittal has joined them as Senior Vice President, Consumer
Packaged Goods and Retail.
Announcing this, Srikanth Velamakanni, co-founder and Chief Executive
Officer added, "Saurabh's hands-on experience working with Fortune 500
CMOs and CIOs in social media innovation and customer experience will
bring tremendous value to Fractal Analytics and its clients. Saurabh is
a recognized industry expert who will drive innovation and strengthen
our client relationships."
Saurabh commented, "I am excited to be part of Fractal Analytics' high
energy environment. I will be a thought partner of Fractal's key and
emerging clients and will work closely with Fractal Sciences to deliver
client value." Fractal Sciences is Fractal's innovation arm orking on
advanced Big Data and machine-learning problems to deliver a scalable
computation infrastructure, advanced algorithms and analytics
consumption platforms to Fractal's clients.
Saurabh is based out of Fractal Analytics' Delhi office. Saurabh brings
more than 15 years of experience consulting with global clients in North
America, Latin America, Europe and Asia. Before Fractal, Saurabh was a
senior leader and global head of the Customer Experience consulting
practice at Wipro (News - Alert). He earned an MBA from University of Oxford where he
was a British Chevening Scholar and received his engineering degree from
About Fractal Analytics
At Fractal, we believe analytics is critical to develop a deep
understanding of consumers and earn customer loyalty, make better
decisions, and ultimately improve lives. Fortune 500 companies partner
with Fractal to drive breakthrough analytic solutions, set up analytical
centers of excellence, and institutionalize data driven decisioning.
We help businesses: (a) Understand, predict and shape consumer behavior
through advanced analytics; (b) Improve effectiveness of marketing,
pricing and supply chain management; and (c) Harmonize data, tell visual
stories and forecast business performance.
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