Rocking Time Ahead For Global Video Encoders Market ---Predicts GIA

Global Industry Analysts, Inc., (GIA), an industry-trusted publisher of market research, has announced the release of a comprehensive global report on Video Encoders market. Titled "Video Encoders: A Global Strategic Business Report", the study provides a comprehensive review of industry overview, market trends, product overview, product introductions/innovations, profiles of major players, and recent industry activity. The report surveyed the global video encoders markets including North America, Europe and Asia-Pacific among the others. The report also considered such end-use applications as Broadcast & Cable TV, Satellite TV, Internet Protocol Television (IPTV (News - Alert)), and Enterprise & Private Networks to predict a promising future for video encoders.

 

According to the GIA report, the global video encoders market is to cross US$1.0 billion by the year 2015. The report attributes this tremendous growth to modern world's obsession with digitalization. The report has analyzed the growth prospect of video encoders market in the light of its past market records.

The report said that historically, video was stored as an analog signal on magnetic tape and with the advancement in technologies; compact disc entered the market as a digital-format replacement for analog audio and video. Currently, the ongoing digital trend is endorsing demand for the delivery of quality video at lowest possible bit rates over multiple media. And this, according to the research firm is what driving growth for video encoders.

 

The report has identified certain factors that are all leveraging demand for bit-efficient video encoders and driving growth for the market. These include demand for high-definition services, government regulations to convert analog broadcasts to digital ones, and fierce competition among cable, satellite and telcos for delivering value added services.

At the same time, the report also discussed about certain factors that may hinder the growth in the upcoming years in certain regions. Despite being a promising sector, the market growth has been checked in the recent past by the global financial turmoil. 

Budget cutbacks, postponement of digital mandates, and pricing pressures are some of the main factors that may challenge instant growth in the market.

 

The report marks HD and other advanced compression format upgrades to be the real growth drivers for the video encoders market. The report predicts that penetration of HD unit is likely to exceed deployment of SD units by the year 2011, and thus vendors would be forced to supply low cost efficient products. With rise in demand by broadcasters for solutions with JPEG2000, AVC and other sophisticated compression formats, HD products remain a prospective avenue for investment.

 

With Cable TV industry badly hit by recession, it is unlikely that the significant investment on video encoders will be made by this industry. On the contrary, fast-growing IPTV sector will generate huge demand for end-use application segment for video encoders globally, the GIA report  predicted.

 

The report has also named the key players that are likely to dominate the global video encoders market and they include ARRIS Group, Inc., Anystream, Ateme (News - Alert) SA, Envivio, Inc., Harmonic (News - Alert) Inc., Harris Corporation, International Datacasting Corporation, MainConcept AG, Motorola, Inc., Cisco Service Provider Video Technology Group, Ericsson Television Ltd., Telestream, Inc., and VBrick (News - Alert) Systems, Inc., among others.

 

To read this comprehensive market research report in details, please visit - http://www.strategyr.com/Video_Encoders_Market_Report.asp