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New Altima Board with Cypress's EZ-USB® FX3™ USB 3.0 Controller Connects to Altera FPGA Development Kits for Uncompressed Video Streaming
YOKOHAMA, Japan --(Business Wire)--
Cypress Semiconductor Corp. (News - Alert) (NASDAQ: CY) and Altima Corp., a
wholly-owned subsidiary of Macnica, Inc., today announced a USB 3.0
interface board that delivers uncompressed video streaming for
development of a broad range of applications, here at the Embedded
Technology 2012 Conference and Exhibition. Altima developed the new USB
3.0 Interface Board (ALTHSMCUSB3) leveraging Cypress's EZ-USB®
FX3™ USB 3.0 controller to enable uncompressed streaming of
1080-pixel video at an industry-leading transfer rate of 60 frames per
second (fps). Altima and Cypress are demonstrating the board streaming
high-resolution video from an HDMI source to a PC in the Cypress booth
(number B-24) here from November 14-16.
The USB 3.0 Interface Board integrates a USB Video Class (UVC) reference
design, developed by Macnica, which maximizes the performance of
Cypress's EZ-USB FX3 controller to provide uncompressed high-resolution
video transfer. The board connects with multiple Altera (News - Alert) FPGA development
kits to enable flexible, low-cost development and evaluation of embedded
applications with SuperSpeed USB 3.0 data transfer. Altima is now
accepting orders for the board, which is expected to be available in
January 2013. More information on the USB 3.0 Interface Board is
available at www.altima.jp/products/devkit/altima/usb3_board.html.
"With its data transfer rates up to 5 Gbps, USB 3.0 is rapidly gaining
adoption in personal computers, PC peripherals, and digital consumer
products, and is now expanding into industrial automation applications
such as machine vision cameras," said Toru Saito, Executive Vice
President at Altima. "Our USB 3.0 Interface Board combines the
industry-leading performance of Cypress's EZ-USB FX3 USB 3.0 controller
with the design flexibility of Altera's FPGAs to enable efficient
development of video-streaming applications for a broad range of these
markets."
"We worked closely with Altima to deliver optimal video transfer
performance for their USB 3.0 Interface Board, and are pleaed to
partner with them at Embedded Technology 2012 to demonstrate the board's
groundbreaking capabilities," said Kazuyoshi Yamada, vice president of
Japan Sales for Cypress. "We look forward to growing EZ-USB FX3 adoption
in Japan with Altima's help in reaching new applications and markets."
Cypress's EZ-USB FX3 is the industry's only programmable USB 3.0
peripheral controller. It is equipped with a fully configurable General
Programmable Interface (GPIF™ II), which can be programmed in 8-, 16-
and 32-bit configurations with data rates as high as 400 Megabytes per
second. GPIF II enables FX3 to interface directly to any processor, ASIC
or FPGA. The GPIF Designer, a graphical user interface (GUI) tool kit,
helps system designers to configure the GPIF interface to their needs.
More information on Cypress's EZ-USB FX3 controller is available at www.cypress.com/go/usb.
The USB 3.0 Interface Board supports Altera's High-Speed Mezzanine
Connector (HSMC) via the EZ-USB FX3 controller. The USB 3.0 Interface
Board will support Altera's development kits for its lower-cost Cyclone®
IV GX FPGAs and also for its Cyclone V family, Arria® series,
and Stratix® series, as well as its Cyclone V GX base-board.
About Altima Corp.
Altima Corp. was founded in 1991 as a 100% subsidiary of Macnica, Inc.
to become "the Unparalleled #1 Value-Added Distributor" in the Japanese
electronics and IT industries. Altima has specialized in providing high
value-added ICs, electronic components, subsystems, systems and
software, with in-depth technical support, to a wide range of customers
in Japan's electronics, information and communications industries.
Presently, Altima handles in excess of 30 lines, including subsystems
and systems, and moreover, supports other Asia Pacific territories
through Macnica Group worldwide. Altima is distinguished by its
technological capabilities, its ability to generate proposals that are
attuned to the needs of its customers, and its capacity to add value to
its customers' products. For more information, visit www.altima.co.jp/en/index.html.
About Macnica, Inc.
Since Macnica was founded in 1972, it has focused on technical support
and the continuous advancement of its technological capabilities.
Macnica became an industry pioneer by creating a business model that
focused on providing technical support and established itself as a new
type of "technical trading company." Macnica is also focused on
expanding its global network, with operations in the U.S., Europe, and
Asia. The company's business extends globally through its 34 local
business centers worldwide, and aims to evolve from an all-in-one player
in Japan to an all-in-one player within the global market. Macnica's
overseas subsidiary companies of Cytech Technology, Cytech Global,
GALAXY FAR EAST, Macnica Americas are also distributors of ALTEA as well
as Altima. For more information, visit www.macnica.co.jp/.
About Cypress
Cypress delivers high-performance, mixed-signal, programmable solutions
that provide customers with rapid time-to-market and exceptional system
value. Cypress offerings include the flagship PSoC® 1, PSoC
3, and PSoC 5 programmable system-on-chip families and derivatives,
CapSense® touch sensing and TrueTouch® solutions
for touchscreens. Cypress is the world leader in USB controllers,
including the high-performance West Bridge® solution that
enhances connectivity and performance in multimedia handsets, PCs, and
tablets. Cypress is also the world leader in SRAM memories. Cypress
serves numerous markets including consumer, mobile handsets,
computation, data communications, automotive, industrial, and military.
Cypress trades on the NASDAQ Global Select Market under the ticker
symbol CY. Visit Cypress online at www.cypress.com.
Cypress, the Cypress logo, EZ-USB, PSoC, CapSense, TrueTouch, and West
Bridge are registered trademarks and FX3 and GPIF are trademarks of
Cypress Semiconductor Corp. All other trademarks are property of their
owners.

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