Big Motoring World Group has unveiled an enhanced customer service program. The organization, based in Kent, is a major autonomous dealer of used BMWs in the U.K. Customers are guaranteed to locate a second-hand BMW as per their exact requirements at Big Motoring World.
Big Motoring World, which holds customer service at the top, has recently restructured its customer service program. The organization’s customer care service now incorporates novel customer assistance tools like live chat and social media.
In a statement, a spokesperson for Big Motoring World said, “We want our customers to trust our service implicitly. The only way we can ensure this is by providing the very best customer service and aftercare we can. When customers drive their used BMW away we want them to know this isn’t the end of the story. Our customers can contact us about any aspect of the service they have received or the vehicle they have purchased and we will go that extra mile to help. Dealers in used cars have often received a bad name for pressuring customers and poor service. We want to dispel the myth that used car dealers are all the same by giving our customers five-star customer service every step of the way.”
A real-time Web-based chat module has been incorporated on the organization’s website. Customers are therefore assured of well-timed and proficient responses, assisting them to make a knowledgeable purchasing decision.
The organization has also unveiled Facebook (News - Alert) and Twitter accounts, which will be used to endorse their brand and connect with their audience directly 24/7. Customers will also receive details of the latest deals, cars of the week and other promotions in advance.
The spokesperson said, “We are really excited about the launch of our social media accounts. Interacting with our customers will help us to understand their needs and expectations and to meet them head on. We are working closely with social media experts to ensure we get the best from our social media marketing and give our customers and potential customers the best service over these platforms. Our live chat feature will also help us to engage with our customers in the most efficient and convenient way.”
Edited by Alisen Downey