In sales, time is money. When every minute counts, it’s crucial to maximize on working hours so that money isn’t wasted. Assigning monetary value to both tasks and employees helps clear schedules of time-sucking activities that drag on production, and in sales, spending countless seconds looking up contacts and dialing them can eat away at precious selling time on the phone. That’s why outbound dialers are an exceptional tool for sales departments.
Outbound calling is one of the most measurable marketing activities you can conduct. This is also known as “cold calling,” wherein they would call prospects and try to persuade them into purchasing a specific product or service. Reps also garner leads through campaigns, where they call prospective clients and try to gather as much information as possible. By contacting prospective buyers directly and documenting the call results accurately, you can easily measure the effectiveness of your calling activities.
For these tasks, outbound dialers can maximize on time spent for each phone call by eliminating the guesswork.
In general, outbound dialing they weed out contacts that don’t answer, and increase efficiency and increase the number of people a team can contact in a given period of time. Integrating outbound dialers with tools like Salesforce only boosts these results, and that’s exactly what FastCall does.
Salesforce users that integrate FastCall can easily make “one click” outbound phone calls from a Lead, Contact, Account, Task or any Salesforce object with a phone number field.
Outbound dialers can allow administrators to create or modify lead lists and generate numbers with a template. Combined with other marketing efforts, outbound dialing can help make sure these leads are solid and ensures that the contacts list generated by the campaign is composed of the warmest leads within the industry and is very specific to the company’s target market, thus turning into positive prospects and solid business.
Watch this exclusive ITEXPO (News - Alert) interview with FastCall’s Richard Rosen to get their intel on how outbound dialing efforts have helped users of Salesforce increase their effectiveness and time calling prospects:
Edited by Kyle Piscioniere