December 04, 2012
Cegedim Relationship Management Releases Third Annual U.S. Pharma Insights Survey
By Raju Shanbhag
Cegedim Relationship Management has released its thought leadership report, 2012 US Pharma Insights. According to the company, this report focuses on the third annual survey of life sciences decision makers.
The Cegedim Relationship Management survey offers a real time snapshot of this year's trends. Consisting of the industry's most relevant voices, this thought leadership report focuses on important developments, current strategies and technology trends. The report focuses on underlying patterns and richer insights to provide a more complete image of industry perceptions by drawing analysis from three consecutive years of responses.
The trends of 2012 include evolved decision making leadership, sustained industry concerns, and new future strategies. Adjusting with last years’ responses, 74 percent of respondents ranked the changing commercial business model as their first, second or third priority of concern. According to the report, this was followed by regulatory reform (62 percent) and market access (53 percent).
“The 2012 U.S. report details exactly how and where our current industry climate is impacting strategy and operations. Respondents report strong focus on business model changes, as well as next generation and mobile technologies,” said Angela Miccoli, president of North America, Cegedim Relationship Management. “In order to further our standing as the leader in pharma CRM, data and compliance solutions, we strive to consistently monitor the pulse of the industry, and empower our customers with our proven insights and expertise.”
Recently, AggregateSpend360, a life sciences-specific aggregate spend and transparency compliance solution was made available in a self service model. This was done to channelize the transparency reporting process, and provide maximum affordability.
AggregateSpend360 Self Service encourages optimal compliance reporting for state, federal and global transparency regulations without the financial commitment of a fully automated system and is geared specifically for life sciences companies with lower volumes of financial interactions with healthcare practitioners/organizations.
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Edited by Brooke Neuman