December 12, 2012
Smarter Customer Support App, Casengo Launches Out of Beta
By Tabitha Naylor
Casengo, an all-in-one customer support software that seamlessly blends the best of e-mail and live chat, officially launches today. Powered by the Casengo application, over 20,000 customers have received e-mail, chat and Twitter (News - Alert) support since it moved into public beta two months ago. The Amsterdam startup now welcomes over 10 new signups a day, without active sales, marketing or external funding.
Casengo expects its users to support two million happy customers by the end of 2013. Eager to give each potential customer a fast, personal response at his or her convenience, most signups are Web shops and small to medium-sized companies. An online conversion increase of up to 60 percent and a decrease in response times by 300 percent has been reported.
“We go further than just combining channels, Casengo enables companies and its customers to switch from email to live chat within the same support session. No more time-consuming games of email Ping-Pong. Get right to the point and exceed expectations,” said Floris van der Veen, founder of Casengo. According to him, Casengo stands out from similar software because of its hybrid messaging functionality.
It entices companies away from other well-known ticketing and support software solutions through its software usability and its attractive pricing; the first license being free while the next license starting at just €39 a month. Within two minutes, users can get up and running.
Moreover, the launch is combined with a new product release, of which the addition of phone call management is the most noteworthy. For an overview of support requests and customer history, all chat, e-mail, social media and phone conversations are logged in Casengo’s universal inbox.
Including plugins for popular CMS tools Wordpress, Drupal and Magento, accessibility was the key focus for this release. Before Christmas, an Android (News - Alert) and an iOS app will be available. Full integration with social media, telephony and third-party applications will be included in future product development.
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Edited by Brooke Neuman