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BigMachines CPQ Solution to Power Sales Processes for The Berry Company
Call Center Software Featured Articles
January 15, 2013


BigMachines CPQ Solution to Power Sales Processes for The Berry Company


By Shamila Janakiraman
TMCnet Contributor

BigMachines’ cloud software will power the quote to cash processes to enhance the sales environment of The Berry Company. BigMachines specializes in product configuration, pricing and quoting, proposal generation and B2B E-commerce.

Steve Martinez, senior director of Automation at The Berry Company, said, “We chose BigMachines because of their commitment to excellence. We pride ourselves on setting the industry standard, something we see echoed in BigMachines products and staff. We look forward to a long relationship with BigMachines, setting the standard for advertising solutions.”


The Berry Company is an online search company that provides local search and marketing solutions to generate leads for advertising clients. Using its services, consumers can find the products and services they require.

The company provides online listings and video advertising for clients via its national Internet Yellow Pages site.

The Berry Company is a Google (News - Alert)-qualified firm that provides Google AdWords to clients. Serving about 150,000 advertising clients across the United States, The Berry Company is an authorized reseller of YP.com in all its markets.

David Bonnette, president of BigMachines, said, “The Berry Company shares our passion for customer service. We are extremely pleased that The Berry Company has selected BigMachines to empower their sales teams and channels, and we look forward to helping them achieve a rapid ROI.”

It is imperative for the media sales industry to ensure fast delivery of all product and contract documentation that will showcase the products and services delivered. The sales process needs to be streamlined with the elimination of wasteful and time-consuming activities such as manual data entry, order processing, sales forecasting with spreadsheets, manual editing of contracts, SOWs, and license agreements.

BigMachines’s cloud-based CPQ solution enables the sales team and sales channels of The Berry Company to access BigMachines from anywhere, in order to merge approvals and sales processes quickly and easily.

The Configuration, Pricing and Quoting solutions delivered by BigMachines helps businesses to configure products and services, make accurate sales quotes, proposals and contracts, and integrate with CRM, ERP and other business systems.

Whatever a company sells and whatever its method of sales, the BigMachines SaaS (News - Alert) CPQ solutions will enhance the business’ processes, said officials.

In September 2012, BigMachines launched BigMachines Express, a simple, packaged and easy-to-use CPQ solution for growing mid-sized businesses. 

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO Miami 2013, Jan 29- Feb. 1 in Miami, Florida.  Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.




Edited by Braden Becker

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