TMCnet - World's Largest Communications and Technology Community



India's Pharmacy Retailer Religare Wellness Deploys
Call Center Software Featured Articles
January 16, 2013

India's Pharmacy Retailer Religare Wellness Deploys

By Jayashree Adkoli
TMCnet Contributor

Offering tough competition to its contenders, such as, Oracle, SAP (News - Alert), or SugarCRM, which have been ruling the customer relationship management (CRM) sector for decades, has bagged yet another customer – Religare Wellness.

Religare Wellness is one of India’s pharmacy retailers with a network of 130 stores spread across the nation. It operates a variety of healthcare store formats, such as community and neighborhood stores, hospital pharmacies and corporate locations.

According to a statement, Religare has implemented to manage customer relationships, sales and customer support using the simple Web based, cloud CRM.

As a cloud based CRM platform, facilitates employees to collaborate as well as connect easily with customers. The platform provides cloud CRM along with document and file storage that helps customers to organize, collaborate and distribute any file, including documents, spreadsheets, 3D files, animations, videos or any other type, within a simple to use online folder system.

Unlike other vendors in the cloud storage arena, provides unlimited storage space with its Professional edition CRM priced at $14.95 per user per month, thereby making it one of the low-cost, low-risk CRM solutions.

Religare will be utilizing in its back office operations; assisting marketing and sales staff to provide a quality shopping experience to its customers; and to improve customer service and product selection options.

With the help of, Religare Wellness will have the capability to better identify products that customers are looking for and keep better track of products that are not meeting consumers expectations by capturing important customer and product information through follow up and feedback received in store and online.

In addition, Religare Wellness will leverage this CRM solution to enhance the shopping experience focused on a quality agenda, and information collected from customers through the CRM system.

This CRM system will enable Religare’s management to make better informed product decisions, store enhancements, service enhancements and other changes based on customer information collected throughout the sales cycle.

Apart from streamlining and automating the business process, also features analytics and data mining capabilities that help Religare to make better-informed decisions based on essential customer information and feedback captured at point-of-sale and post-sale touch points.

Some of the other customers to deploy recently include, Intrim Business Associates, Clinton Power, and IP Protocol Networks.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO Miami 2013, Jan 29- Feb. 1 in Miami, Florida.  Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.

Edited by Brooke Neuman

Call Center Software Home Page

Technology Marketing Corporation

35 Nutmeg Drive Suite 340, Trumbull, Connecticut 06611 USA
Ph: 800-243-6002, 203-852-6800
Fx: 203-866-3326

General comments:
Comments about this site:


© 2018 Technology Marketing Corporation. All rights reserved | Privacy Policy