March 06, 2014
Marketplace Home Mortgage Picks RealBiz' Nestbuilder Video Marketing Channel Platform
By Shamila Janakiraman
RealBiz Media Group, a real estate digital media and technology company, has partnered with Marketplace Home Mortgage. The latter will be adopting Nestbuilder Agent video-based real estate agent marketing channel platform from RealBiz.
The proprietary video processing technology from RealBiz delivers home video tours to the real estate industry. Its wholly owned HomeTourNetwork operation provides a television video on-demand network, a MVA network, and an existing virtual tour network to its client base of real estate agents and brokers.
Mike Cass, business development, division manager of Marketplace Home Mortgage said, “The online video channel video-based content that drives increased SEO for our agents is a key component of our marketing and customer engagement plans.”
According to officials Marketplace’s business builder division has partnered with KW Market centers across the Midwestern regions of the US besides SW Florida. This helps agents in implementing marketing programs to serve all their clients mortgage needs.
Nestbuilder Agent enables agents to use their online video channel as the primary contact media, where they can provide personal brand information, their listings and highlight their community.
“This platform aligns perfectly with Keller Williams’ business model, as both have at their core the agent-centric mission of your listing, your lead. Through the emphasis upon dynamic video content, we see great opportunity for expanded adoption of the platform by our offices beyond these initial four cities,” Cass added.
RealBiz Media offers video-rich content, enabling Keller Williams agents to leverage the marketing solutions that are suitable for real estate agents. Marketplace Home Mortgage will benefit from RealBiz’ targeted and cost-effective agent video marketing tools.
Recently RealBizMedia announced the enhancement of nestbuilder.com with a mobile app version. This actively engages real estate agents to increase their marketing outreach in their communities across multiple platforms. The initial version of the video app was made available to agents on Google (News - Alert) Play upon its acceptance to the app store by Google.
Edited by Cassandra Tucker