Throughout the history of technology, fads have come and gone. In the ‘70s, we had sandwich-sized eight-track tapes that delivered our favorite tunes and console televisions with large knobs to change the channels. In the ‘80s, the personal computer started showing up in homes. By the 1990s, consumers were adopting cell phones as a means to communicate when on-the-go.
A look at today and we no longer see eight-track tapes, televisions have flat screens and no buttons at all and the personal computer is being rapidly replaced by the tablet. One fad that seems to simply evolve and expand over time is that of the cellular phone. Consumers want to be mobile -- taking their information, connections and entertainment with them. With increased access to smartphones and broadband solutions, total mobility is possible.
The demand in this field is evident in Infonetic Research’s latest findings. The market research firm recently released excerpts from its “2G, 3G, 4G (LTE (News - Alert)) Services and Subscribers: Voice, SMS/MMS and Broadband” market size and forecasts report. A key finding is the mobile industry is rapidly shifting from voice to data. At the same time, over-the-top revenue is no longer solely claimed by the mobile operator.
Stephane Teral, Infonetics Research (News - Alert) chief analyst for mobile infrastructure and carrier economics, noted in this release that the use of SMS is quickly fading in the U.S., Japan, the Netherlands and the U.K. as consumers increasingly favor free applications available over mobile broadband solutions. Such connections enable e-mail, Internet browsing and even video.
Consumers are readily enjoying access to these services, many of them free to users. The challenge for the mobile operator is that the traffic traversing the network is not free. These operators are not only spending billions to upgrade their networks to address the expanding capacity needs, they are also exploring opportunities for application development and promotion to secure additional revenue sources to support an expanding cost base.
Highlights from the report suggest that broadband solutions to address mobile demand are growing quickly, with global revenue growth on track to nearly double between 2012 and 2016. Verizon Wireless (News - Alert) now claims just slightly more than one-third of the 44 million LTE subscribers in the global market, roughly 45 percent of the world’s 1.1 billion mobile broadband solutions subscribers resides in the Asia Pacific region and mobile broadband subscribers are projected to surpass voice contract subscribers by 2015.
All of this growth indicates the need for change within the carrier space as operators seek out proven partners to help them expand capacity, identify new revenue opportunities and leverage current investments. For a number of these carriers, Actelis offers its mobile backhaul portfolio as a means to relieve the pressures felt by so many mobile operators.
The company positions its solutions as offering the best rate, reach and reliability in the global industry, ensuring its backhaul solutions not only extend, but also significantly enhance broadband solutions services to address the customer service area. The primary goal is to work with carriers to deliver these high bandwidth solutions easily and economically.
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Edited by Rachel Ramsey