Customer Relationship Management (CRM) is a commitment to delivering customer satisfaction, acquiring customer knowledge, retaining and attracting new customers. A good CRM solution evolves with changing needs and conditions, providing enterprise organizations with the necessary tools that produce immediate results.

This is exactly what Thoughtbus.com, a hosted provider that features the latest communication and collaboration systems for both SMB and enterprise businesses, has succeeded in doing by adding Microsoft (News - Alert) Dynamics CRM 2011 to its robust service offerings.

The powerful hosted CRM solution helps improve marketing, boost sales and bolster customer service interactions within the Microsoft Outlook client and is a part of the Thoughtbus robust suite of services that include mobile support and Lync server.

This solution is available either as a stand-alone subscription or as an extension of the Thoughtbus 2011 Hosted Exchange service and arms SMBs and enterprise organizations with what is touted to be a robust, affordable CRM solution that can be quickly implemented.

“With the addition of Hosted CRM, we’re adding a business critical tool for our customers to more effectively communicate with their customers in a way that is cost effective and valuable for their sales, marketing and customer service teams,” said Geoff Citron, CEO at Thoughtbus, in a statement.

At the core of the Thoughtbus service is hosted Microsoft Exchange 2010 and hosted platforms Sharepoint 2010 and CRM 2011, making up a robust suite of services that include mobile support and Lync Server.

“This is one more way we help our customers continue to succeed. By letting Thoughtbus take care of the technology platform, from hosted Exchange to CRM, our customers can focus on what is most important – delighting their customers and growing their business,” added Citron.

Thoughtbus offers both CRM 2011 Standard and CRM 2011Enterprise as convenient pay-as-you-go plans and in addition to a compelling price structure, provides outstanding services, support, superior security and reliability and a 99.99 percent uptime service guarantee.

In related news, Allen Press, Inc., a printing and publishing company, has improved company-wide efficiency and sales ROI using Soffront CRM. The company implemented the solution in 2006 to support its online applications. It uses Soffront’s sales force automation, customer service, helpdesk, issue tracking and customer portal modules.