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ComScore says online holiday sales up 14 percent
(Associated Press Via Acquire Media NewsEdge) RESTON, Va. -- A report released Thursday says Holiday shoppers spent of $42.3 billion online in November and December, 14 percent more than in the same months a year ago.
ComScore found that shoppers started the holiday season strong in November but a dip in consumer confidence hurt early December sales.
Shoppers picked up spending in the final days of the holiday season. That includes a 76 percent increase on what retailers called "Free Shipping Day" on Dec. 17th and 36 percent more on Christmas day itself.
ComScore says the online sales growth rate was essentially on a par with last year's, but it missed expectations for a 16 percent increase.
(c) 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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