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| [January 07, 2013] |
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GetFunded.com Offers Dedicated Solution to Crowdfunding for the Health and Well-Being of Animals
DEERFIELD BEACH, Fla. --(Business Wire)--
Apps Genius (News - Alert) Corp (OTCQB: APGS)
(www.appsgenius.com)
today announces the official release of its crowdfunding platform, which
is used to power GetFunded.com,
a site devoted to the health and wellbeing of animals. The platform is
designed to power a multitude of specialized crowdfunding websites with
GetFunded.com being the first of many planned category-dedicated
crowdfunding sites to be launched.
With more than 65% of households in the United States including at least
one pet1, and more than 8,700 businesses2 offering
specialized products and services to these animals and their owners,
there is a clear demand for the niche services offered by GetFunded.com.
Registered users have the ability to list their projects, including
specifications and projected monetary goal, so that individual investors
interested in supporting a specific cause can do so through donations.
Example projects include funds to helpspay and neuter feral cats,
assisting an owner with the cost of her Rottweiler's eye surgery, and
helping local shelters feed and care for strays by contributing to
overhead costs.
The benefits of specialized crowdfunding sites are multifold. They offer
the public a way to invest in ventures and causes in which they are
truly interested, giving hands-on support to the individual, business,
or pet in need, and receiving access to status updates or progress
reports of the invested funds. They also offer individuals,
entrepreneurs, and businesses a unique way to access funding they might
otherwise have difficulty securing.
"As we move into 2013 with the launch of GetFunded, we are excited to
see how this venture we are embarking upon will benefit the crowdfunding
community," says Adam Kotkin, Apps Genius Corp CEO. "The crowdfunding
market continues to grow and Apps Genius' platform allows us to focus on
certain underrepresented markets where communities with specific
interests can fund projects close to their hearts. Our platform is
developed with the JOBS Act in mind and its possible future
implementation to crowdfunding sites and all the new possibilities that
may open up ahead of us."
For more information and to view current projects, visit www.GetFunded.com.
About Apps Genius Corp
Apps Genius Corp (www.appsgenius.com)
develops and operates a crowdfunding platform that powers GetFunded.com,
a crowdfunding site devoted to the welfare of animals. It also develops,
markets, publishes, and distributes social games and software
applications that consumers can use on a variety of platforms. The
platforms include social networks, wireless devices such as cellular
phones and smartphones, including the Apple iPhone (News - Alert)™, and standalone
websites. Our Entertainment Division focuses on leveraging the fan base
of existing social media and entertainment brands to market apps and
games developed.
1 http://www.psychologytoday.com/blog/animals-and-us/201102/are-we-really-nation-animal-lovers
2 www.firstresearch.com

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