Cloud Telephony

Small businesses and start ups can now opt for Freshdesk’s new “Forever Free” plan that offers new pricing tiers and even delivering a powerful support experience easier.

Freshdesk is a cloud-based customer service solution for companies of all sizes, though it has had greatest success with medium- and small-sized businesses. FreshDesk is unique in the market because it seeks to engage customers in traditional means like phone and e-mail but also through social media.

The use of social media for customer service is not been new, but the total integration of the social media effort into the customer service strategy is quite original. Now the company is offering new pricing with an aim to help SMBs transition from the chaos of having no support systems in place to creating a more proactive support structure.

“In almost all my conversations with aspiring startups and small businesses I see more and more evidence pointing to one fact,” says Vikram Bhaskaran, director of Marketing at Freshdesk, in a statement. “We are not just competing with all those help desk software out there... We are competing with Email, and sticky notes!”

Vikram also pointed out that it is easy for startups to fall prey to “Death by e-mail.” Most businesses don’t think about their customer support until the churn becomes unmanageable. In most cases, employees and owners continue supporting customers through their own disparate mailboxes. Eventually, conversations get buried, issues get lost and the concept of a shared knowledge just does not exist.

Freshdesk requires no installation or training and the company provides an exceptional support experience. The company’s portfolio includes a highest-paid plan, called Estate, along with another plan, Arcade, for larger teams to stay motivated and keep their support aligned with core business needs through integrated game mechanics.