Cloud Telephony

With CallFire’s call tracking product, small business customers will now be able to connect with customers and assess their marketing campaigns, paying only a penny for monthly usage.   

In a statement, Dinesh Ravishanker, CEO of CallFire, said, "CallFire's call tracking product is an easy and cost-effective way for small businesses and other organizations to measure and increase the value of any advertising or marketing program. By buying a dedicated local or toll-free number for each marketing tool, from Yellow Page and newspaper ads to billboards and direct mail pieces, business owners can monitor which campaigns generate the most calls. That, in turn, helps them allocate their marketing resources to those efforts that achieve the best results."

Any business that registers for one or more CallFire call tracking phone numbers between Monday, March 4, and Friday, March 8, 2013, will have to pay only one cent per month per number for the next three months. The business will also be provided with a custom telephone number, which will forward and track calls from all potential customers via CallFire's call tracking dashboard. For businesses, this will translate into a savings of 99 cents per custom telephone number, per month. Businesses keen on using toll-free telephone numbers can continue to do so at $2 per month. Additionally, businesses that sign up for a CallFire call tracking phone number will be charged five cents per incoming call.

CallFire focuses on breaking the complexities for telephony so that even small business customers as well as startups, and entrepreneurs spanning all industry types can benefit from advanced and expensive carrier class telecom capabilities. Customers of CallFire are provided with easy-to-use and cost-effectively priced GUI and API platform. Furthermore, customers that leverage CallFire's text marketing, virtual and auto dialing and mobile messaging tools benefit from robust voice and text connectivity with their customers over all device types.