Nowadays, the growth of newspapers depends on its paid subscriptions service. More subscriptions lead to more circulation, thus resulting in more earnings and advertising revenue for the newspaper.
To make the subscription and circulation of newspapers more customer friendly, VoicePort, LLC, a provider of advanced speech recognition systems and customer-service applications for the newspaper and pharmaceutical industries, has introduced its new cloud-based interactive voice recognition (IVR) service.
According to a press release, this service helps newspaper to provide automated customer-service support services to subscribers with an all-inclusive cost-effective hosting solution.
"As our newspaper clients continue to look at cost reductions in their operation and capital expense, this new cloud-based solution is viewed as a very attractive solution," said Christopher Mann, president and CEO of VoicePort.
"In providing this cloud-based solution we are now able to offer our clients the proven CircPort Speech IVR solution with unmatched call containment rates," Mann said. "Our newspaper clients typically see containment rates 10 to 20 percent above their traditional touchtone IVRs. Combining this with the SIP-based Telecom, it allows a newspaper the ability to reduce its monthly expenses."
The IVR can be deployed very fast and it is designed to meet the growing needs of contact centers. It reduces IT maintenance, support and facility costs and eliminates the need for multiple premise devices at different locations, consolidating infrastructure, hardware, and network complexity.
The cloud-based IVR combines VoicePort's proven CircPort automated IVR services with advanced SIP telecommunications. The solution offers toll free telephone calls into the IVR and any needed transfer calls either to the newspaper or to a third-party call center, via a SIP refer process, thereby only requiring a single leg call.
This decreases telecom costs and ensures that calls can be transferred to anywhere the newspaper needs. The cloud solution is also effective in making improvement in containment. In moving the management to VoicePort as an independent provider of the IVR customer service, it allows a paper to maximize IVR containment further reducing third-party call center costs.
The SIP solution can be installed with the PBX (News - Alert) utilized either at the newspaper or a third-party call center.
Mandira Srivastava is a TMCnet contributor. She works as a full-time writer, ghostwriter and blogger, and has more than two years of experience in print and Web media. She has also worked on company brochures, website content and product descriptions, as well as proofreading and editing content. To read more of her articles, please visit her columnist page.
Edited by Tammy Wolf