In order to deliver premium video content offerings with its 3G service, Reliance Communications (News - Alert) is using Smith Micro’s VIDIO mobile video platform. VIDIO is the most comprehensive video delivery platform for broadcasting, both live and on-demand, content to the Web or any Web-enabled device, as well as set-top boxes. Subscribers are provided with better service through using VIDIO along with optimizing network resources through adaptive streaming of video content to virtually any mobile device. Smith Micro’s (News - Alert) product and services portfolio spans Connectivity, Policy Management, Network Control, Communications and Hosting solutions.

VIDIO offers integrated Digital Rights Management capabilities for rights-managed content. Through the platform, rights-free content can be streamed to more than 15,000 device models without the need of any client software. By using Smith Micro’s VIDIO solution, Reliance provides access to video content for their subscribers, without having to push a proprietary client to their devices.

In a press release, William Smith Jr., CEO at Smith Micro Software (News - Alert), said, “VIDIO extends the reach of Reliance’s content offerings to its enormous customer base, increasing revenue opportunities by supporting virtually any video-enabled device deployed on Reliance wireless networks. We’re thrilled to empower Reliance with our best-in-class VIDIO solution, another great example of how Smith Micro helps mobile operators deliver a simple and engaging broadband experience for subscribers.”

Reliance Communications is India’s leading telecommunications provider with a customer base of over 150 million. The company ranks among the Top four Telecom companies in the world by number of subscribers in a single country. Smith Micro Software provides a number of mobile management solutions targeting everyone from the large enterprise to the small business user, mobile and cable operators and device and PC manufacturers.

Smith Micro Software was in news recently when it demonstrated its Netwise Passport solution at CTIA (News - Alert) Wireless 2012 in New Orleans, Louisiana. The Netwise Passport solution helps operators to address several different problems related to network performance, customer experience, and revenue leakage. The solution also helps to cut network traffic by intercepting applications that cause excessive network signaling and redirecting them to Wi-Fi or offering more efficient application alternatives.