Buffalo has hosted the first in a series of reseller training events which aim to introduce channel partners to the company’s new range of network attached storage (NAS) solutions for business and support its continued expansion in the Australian market.
The storage and networking vendor said that more than 90 channel partners attended events held in Sydney and Melbourne. Buffalo’s LinkStation and TeraStation NAS solutions and CloudStor personal cloud storage offer secure and reliable centralized storage and backup for customers’ home, small office and business needs.
“Buffalo has been the worldwide consumer NAS market leader since 2005, yet our relationships with Australian IT resellers are relatively recent,” said Boris Shen, national business manager at Buffalo.
He said that earlier this year, the company signalled its intention to more aggressively target small to medium businesses (SMBs) and Buffalo recognises that strong partnerships with the channel are vital for reaching these customers.
“These events enable us to share the Buffalo story, deliver training on the latest products and provide sales and marketing support which will help our channel partners target customers and make sales,” he added.
Earlier in May, Buffalo introduced two new TeraStation NAS devices -- TeraStation 5000 and TeraStation 7000. Company officials said that the new TeraStation NAS devices sport faster CPUs. In addition, they provide up to 36 terabytes of storage and are designed to bring enterprise level storage to SMBs. Plus, these two NAS devices offer improved backups, file sharing, storage and disaster recovery, providing an affordable RAID-based solution.
Moreover, the TeraStation 5000 is Buffalo’s first NAS to feature the Buffalo surveillance server. In addition to supporting up to 10 IP cameras, the server enables video captured to be both stored and managed by the device. “Partnered with IP cameras, the TeraStation 5000 delivers a complete surveillance solution that not only offers high performance but is incredibly affordable,” Shen said.
Earlier this month, Buffalo Technology announced the launch of three additional models in the TeraStation 5000 network storage family.
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Edited by Rich Steeves