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Leads360's Predictive Dialer Helps Turn Leads into Customers

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August 08, 2011

Leads360's Predictive Dialer Helps Turn Leads into Customers

By Jamie Epstein, TMCnet Web Editor

Leads360, a provider of sales lead management software, has just launched Leads360 Dial-IQ, the first intelligent outbound predictive sales dialer, which has already helped to increase efficiency in a few short months after making its way to the market.

Leads360 Dial-IQ predictive dialer encourages business-to-consumer (B2C) sales by enabling sales reps to make more calls in less time, while powering the correct sales agent to make the call at the right time.

In July, according to a press release, Dial-IQ users totaled around five million total sales calls for the year, and have reported over 60,000 sales that were made in various industries including financial services, insurance, mortgage and higher education. Initially emerging from beta testing on March 1st, Dial-IQ adoption has seen an extremely fast-paced growth, powering over one million calls a month.

If you want to increase sales, look no further than this predictive dialer. The release revealed that over the last five months, customers who use Dial-IQ have elevated their conversion rate by an impressive 76.9 percent within 6 weeks of integrating the intelligent dialer. In addition, users greatly raised the amount of leads they were able to get in contact with by 66 percent and increased their dialing efficiency with calling leads at an average of 35.7 percent faster than before the predictive dialer was used.

"We knew that Dial-IQ was a ground-breaking innovation when we brought it to market earlier this year, but we have been blown away by its immediate impact," said Nick Hedges, president and CEO of Leads360. "Integrated, intelligent dialing fundamentally improves the speed and efficiency of your sales team."

After seeing the high level of success offered by Dial-IQ, Leads360 just released an expanded suite of integrated dialing functionalities that include call conferencing, internal and external warm transfers and appointment setting.

"Every company that comes to us wants to get more from their marketing dollars and sales team – it's a great pleasure to see Dial-IQ so clearly deliver that for them. Dial-IQ integrated, intelligent dialing gives our clients a clear competitive advantage in their respective markets," Hedges added.

In related news, SpitFire a provider of predictive dialer technology can seamlessly integrate its Enterprise software with Leads360 and many other CRM applications. Depending on the CRM program, SpitFire can be personalized and automatically pull up an existing record when that customer answers the phone, and allows the agent to create a new record, and transfer data from the dialer to the CRM, with a push of a button.

According to company officials at SpitFire, “We have found that different industries have so many different needs for dialer functions and different CRM apps. Many industries, such as health-care and collections, have industry-specific programs (JST CollectMax is a good example). So, we designed SpitFire with an “open interface” that allows customers to select the dialer features they need, and then tie them into their favorite CRM or database application.”

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2011, taking place Sept. 13-15, 2011, in Austin, Texas. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. To register, click here.

Jamie Epstein is a TMCnet Web Editor. Previously she interned at News 12 Long Island as a reporter's assistant. After working as an administrative assistant for a year, she joined TMC (News - Alert) as a Web editor for TMCnet. Jamie grew up on the North Shore of Long Island and holds a bachelor's degree in mass communication with a concentration in broadcasting from Five Towns College. To read more of her articles, please visit her columnist page.

Edited by Stefanie Mosca

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