CallFire, a California-based company that offers a VoIP platform that includes call tracking, SMS text marketing campaigns and voice broadcasts, has recently launched a new and improved IVR developer guide based on its customers' feedback that features hints and tips to help customers better leverage customizable phone trees and virtual receptionist applications.
IVR, the acronym which stands for Interactive Voice Response, allows computers to interact with humans through text-to-speech and keypad inputs. This solution could be extremely daunting to some clients to begin with; so CallFire powers everything from creating and stashing variables, integrating with Google (News - Alert) Analytics, conducting surveys and routing calls. These topics are all highlighted in the company’s new IVR guide, which aims to make creating these applications, as well as thousands of others as easy as possible.
“Build My IVR” is a new feature that the SMS text marketing provider has just unveiled where you can assign a specialist to customers in order to help them build out their IVR's at no additional cost. Customers can receive additional assistance by filling out a small form describing what they wish to accomplish. From there, a specialist will then contact the customer and help in the design and execution process.
To make the process even simpler, the company has implemented a “Build it for me” button on its website. A customer can log in to their CallFire account, create a Hosted IVR campaign, describe their design and click the button, which will send their request directly to an IVR specialist.
Additionally, Callfire's (News - Alert) IVR Designer can construct a phone tree for incoming calls to the customer's place of business using a drag-and-drop user interface. A greeting system can also be used, offering three routing possibilities along with a recording option if an agent is unavailable. Text-to-speech, answering machine detection, IVR on-demand and Goto XML are all supported functions. Users can also use the IVR Designer to manage extensions, individual voice mails modules and invalid response control.
Edited by Jamie Epstein