SMS Text Marketing

If your business seeks to reduce costs while actively engaging with your customer base, look no further than SMS text marketing. This is an effective solution that can be used in numerous ways within any industries by letting current customers know about new sales and promotions, reminding them about appointments or delivery times, or even solely to spread the word about important upcoming events.

As the space continues to grow rapidly, many businesses are getting their feet wet in this vertical including Zairi Bahrain. In fact, the company recently signed a partnership with Google (News - Alert) that will enable its SMS text marketing subscribers to post a question via Google’s Q&A with a simple text message. And when the question is subsequently answered by a Web user, the user will receive an answer at no charge.

"Our new service with Google Q&A promises to take user experience to the next level for our customers," said Fatima Haidar, Consumer Marketing specialist, Zain (News - Alert) in a statement.

Allowing up to five messages to be received after the question is initially posted; this offering is guaranteed to positively affect how SMS text marketing is utilized. Further, the easy-to-use interface powered by Google Q&A will assist customers of Zain Bahrain to gain access to a service that is free of any sort of complication.

"This service development by Zain Bahrain accommodates knowledge building through technology transformation," Fatima added.

It was back in 2002 that the SMS text marketing provider first made its way into the SMS text marketing arena and since then it has remained at the forefront of all new solutions that have attracted a growing amount of interested parties.

CallFire, a robust SMS text marketing provider, is working hard to show both current and prospective customers how to best leverage short code mobile marketing campaigns to power high open rates, putting consumers in the driver seat by giving them a much higher level of control, and helping to create conversations that allow organizations to interact directly with their customer base. For example, if a company issues a coupon that is sent through an SMS text marketing message, anyone who has previously responded to the long code number will receive it, thus offering a much more simple way for customers to utilize these advertising efforts to their advantage. This solution will also help any company to significantly expand their reach when used in conjunction with SMS text marketing.

To find out more about how CallFire can benefit your organization, click here.