Sandvine Bill Shock for World Cup 2014 Enthusiasts
February 26, 2013
By Raju Shanbhag, TMCnet Contributor
It’s a great feeling to watch your favorite event on your mobile, on the go; until you get your mobile bill. Often customers who watch live video streams on their mobiles end up getting hefty bills, which many call, ‘Bill Shock”
Watching World Cup 2014 videos on your mobile may come with its own set of shocks. Intelligent broadband network solutions company Sandvine predicts that World Cup 2014 enthusiasts who love to watch their favorite game on their mobile should be prepared for a bill shock, unless they have proper alert systems and data plans in place.
But bill shock can be avoided, if the customers are willing to do a little more research on the types of plans available. Often, when users watch live events when they are roaming, the charges skyrocket and before they know, they will have a hefty bill staring them in their face.
Sandvine (News - Alert) provides a usage management product that keeps an eye on the subscriber’s roaming usage and sends timely alerts to the users when they are ending their data limit. This allows subscribers to both enjoy their favorite events on their mobile and escape from bill shock.
With the help of Sandvine’s Usage Management product, communications service providers (CSPs) will be able to enhance their income and differentiate themselves from their competitors. The product was launched in 2009 and is used in more than 80 networks all over the world.
“Controlling the risk for bill shock by tightening the connection between CSPs and subscribers is a win-win for everyone," said Dave Caputo, CEO, Sandvine. "Mobile operators gain the loyalty of their subscribers and new revenue opportunities through tiered services and subscribers gain personalized tiers and roaming capabilities without the risk of unknown charges.”
Recently, the company introduced its new Policy Traffic Switch hardware platform, the PTS 24700.
Edited by Brooke Neuman