Why Telecom Expense Management Should Include MDM, MAM
August 22, 2013
By Susan J. Campbell, TMCnet Contributing Editor
The mobility trend has hit companies in a wave, forcing many to consider bring your own device (BYOD) strategies or new ways to manage company-owned devices accessing the corporate network. While incorporating mobility into the corporate communications strategy demands a clear direction, it must also be considered in telecom expense management.
Grudi Associates, a telecom expense management provider, recently announced standalone mobile device management (MDM) and mobile app management (MAM) as part of its portfolio of capabilities. As companies continue to move toward the BYOD trend, integrated app security is a must. For those organizations still managing owned mobile devices, this focus is still critical as employees tend to use their corporate devices in much the same way they use their own.
Regardless of the initial strategy, companies have to be able to separate work apps from personal apps. Corporate IT also want the ability to prevent unauthorized usage when employees want to access a site or app that poses a threat to the corporate network. A number of different options are available to help in the efficient management, yet they have to integrate well with the corporate approach to telecom expense management.
This is where Grundi Associates lends greater value to the market. Its solutions offer businesses the opportunity to select form a variety of different service options. The most effective approach, according to Walt Grundi, company founder, is to provide a complete and integrated mobile device management and mobile application management solution. Such a comprehensive approach ensures key issues are addressed and security is maintained.
Grundi and Associates is the latest in a stream of companies expanding their telecom expense management portfolios to include MDM and MAM as separate functionalities. AirWatch (News - Alert) made the announcement in January, MobileIron is already maintaining pace and Citrix introduced XenMobile, which combines MDM and MAM.
Both applications serve as powerful business solutions that enable administrative, IT and management staff to gain greater control over mobile devices and applications that are accessing the corporate network. MDM works to ensure mobile devices are secure and properly maintained, monitored and supported. MAM delivers the software needed on the mobile device to accomplish set tasks.
As companies are increasingly supporting mobile capabilities as part of their strategy to dominate the market, additional resources must be in place. Whether the organization supports BYOD or prefers to purchase their own devices, IT must be able to control what hits the network and the costs associated with use. A telecom expense management solution that includes MDM and MAM incorporates the best of both worlds.
Edited by Rachel Ramsey