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Cloud Communications Week in Review

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Cloud Communications Week in Review

July 12, 2014
By Rory J. Thompson
Web Editor

The Cloud Communications industry continued its unabated growth spurt this week, with more good news about the industry coming from far and wide.

“The world of communications has expanded to include just about anything and everything you could possibly need to stay connected with your customers, colleagues and partners throughout the world,” TMCnet’s Susan Campbell reported. “International calling that breaks the budget is a thing of the past, integrated applications and networks support seamless video conferencing and companies throughout the world are leveraging available bandwidth in cloud communications to transfer voice, data and video.” According to a new study by Allied Market Research, the trend will only continue as global cloud services as a market are expected to grow at a CAGR of 17.6 percent from 2014 to 2020. The resulting market will reach $555 billion in 2020 if these projections hold true.

The news was good from overseas as well. Cloud adoption is big and growing in the U.K., according to a recently released study by Vanson Bourne on behalf of the Cloud Industry Forum. Roughly 78 percent of UK organizations now use the cloud, and this is up 61 percent since 2010, according to the study. There has been a 15 percent growth in cloud adoption since September, Vanson Bourne found, and the annual growth rate in the U.K. should be around 20 percent by the end of this September. Most of the cloud adoption in the U.K. is of the hybrid model, according to the study, with 85 percent of organizations mixing on-premise servers with cloud services.

In other areas, video conferencing has been touted as the future for holding business conferences, potentially cutting down on travel costs and raising workplace efficiency. New vendors have been popping up for years, developing their own video conferencing solutions. One of these companies, Lifesize, has built a reputation for providing high definition video conferencing. A division of computer and tablet accessories manufacturer Logitech (News - Alert), Lifesize has recently taken the next step in video conferencing with the release of its new Lifesize Cloud. With Lifesize Cloud, companies that use their service will have the choice of using Lifesize's traditional software, or use a cloud-delivered video conferencing solution. Through a cloud-based system, Lifesize can help customers update their software more easily, and deliver any additional features they may add in the future.

Be sure to check back weekly for more industry updates.

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