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Cloud Computing Proving to Be Beneficial for SMBs

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Cloud Computing Proving to Be Beneficial for SMBs

August 04, 2014
By Frank Griffin
TMCnet Contributing Writer

Access to resources is one of the difficulties SMBs face as they try to navigate the business world. In today's environment technology is a critical component of an organization’s makeup, and no matter what kind of industry you’re in, having a digital presence and using information and communications technology (ICT) is essential. In the past, the CapEx/OpEx of IT infrastructure priced the vast majority of SMBs from implementing these solutions as part of their operations, but that is no longer the case. Cloud computing now makes it possible for even the smallest of businesses to deploy SaaS (News - Alert), PaaS, and IaaS at affordable price points.

In an article written by Michael Brown on, he points to a recent study showing executives in the U.S. believe having cloud services has delivered a significant value to their business.

The study, "The Path to Value in the Cloud," which was conducted by Oxford Economics, provider of global forecasting and quantitative analysis for business and released by Windstream (News - Alert), highlights some very important insights into the significant and fast-growing strategic impact cloud is having on US companies, as well as the migration and progress of the technology.

Regarding cloud adoption, the survey revealed four major themes: cloud technology is driving business strategy; cloud technology is driving business value; cloud security is a concern among adopters; and trailblazing innovators and early adopters in the technology adoption cycle are realizing cloud benefits ahead of their peers.

The study surveyed 350 senior technology and business executives nationally during Q2 of 2014. Some of the findings in the survey include:

More than half stated cloud will be an important component to their business innovation strategy in two years, with 57 percent saying it will allow them to move into new geographic markets.

Close to two-thirds see cloud supporting innovation and customer service delivery in the next two years, while those that said cloud would enable more collaboration among business units was voiced by 88 percent of large companies.

Security is still a concern, with 76 percent saying it is a primary concern with migration followed by platform compatibility, and privacy for just over half of respondents. The level of concern was much higher for healthcare organizations, which is understandable considering many of the regulatory compliances they have to abide by, such as HIPAA.

Edited by Rory J. Thompson

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