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Zultys Enhances SIP-based MX Systems, Expands Partnerships
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November 20, 2007

Zultys Enhances SIP-based MX Systems, Expands Partnerships

By Sandra M. Gustavsen, Analyst, T3i Group LLC


Zultys Technologies (News - Alert) continues to develop its IP PBX (News - Alert) product line and foster partner, reseller and distributor relations following a financial restructuring completed last year in which Zultys became a sister company of Telrad Connegy (News - Alert). With a fresh start and positive feedback from resellers, Zultys has been announcing new developments throughout 2007, including several software releases for the company’s SIP-based MX30 and MX250 Media Exchange systems that target small to mid-size businesses.

 
Additionally, Zultys has announced a number of partnerships such as a recent renewal with nexVortex that now supports a disaster recovery solution and official certification by Polycom (News - Alert) as a VoIP Interoperability Partner (VIP). Zultys customers can choose the Polycom portfolio of SoundPoint IP desktop and SoundStation IP conference phones (a similar agreement with Aastra is forthcoming). Most recently, Zultys announced integration with Microsoft’s (News - Alert) CRM platform, all versions including Microsoft Dynamics CRM 4.0 (code-named Titan).
 
Zultys' SIP-based IP PBX SystemsZultys is also focusing on customer satisfaction, making improvements to the sales process with a new “multifaceted” partner program for its value-added resellers (VARs). The new TouchStone Program reaches out to customers with a post-installation survey to get feedback on the product and VAR support. VARs can enroll in the TouchStone Program for free if they have maintained technical certification and earn co-op advertising rewards funds to be spent on any sales or marketing initiative, as well as view quarterly reports of customer ratings.
 
Zultys has also instituted a Global Pricing Strategy – a streamlined pricing scheme that makes it easier for channel partners to put together a customer quote. And, the Zultys Early Availability Program (EAP), which is comprised of Zultys certified partners, is speeding the development process of new software releases through seminars, meetings and testing. 
 
Zultys targets small to mid-size businesses and the lower-end of the large enterprise telephony market with two SIP-based and scalable MX IP PBX systems: MX30 (to 30 users) and MX250 (10 to 250 users) that can be expanded by clustering and networking MX30 and MX250 units. Survivability and ease of use makes the MX systems well suited for multi-site deployments and remote workers.
 
Zultys currently distributes products in more than 115 countries. The MX1200 (now phased out) was introduced in January of 2003 followed by the MX250 in July 2003 and the MX30 in April 2005. Zultys is headquartered in California with offices in London, Beijing, Russia, India, and Australia and satellite offices in Canada, Sweden, Germany, Japan, Singapore, Brazil and nine regions of the United States.
 
Zultys MX IP PBX Systems, excerpt from TelecomTactics November 2007, www.telecomtactics.com
 
VENDOR:
Zultys Technologies
Zultys Technologies
MODEL:
MX30
MX250
APPLICATION:
IP-PBX
IP-PBX
REGIONS WHERE SOLD:
North America, EMEA, APAC, CALA
North America, EMEA, APAC, CALA
INTRODUCTION:
2005
2003
RELEASE:
3.2
3.2
STATION CAPACITY:
30
250 (standalone unit); 1,000 (cluster); 10,000 (network)
 TARGET MARKET:
Small to mid-size businesses and the lower-end of the large enterprise telephony market (30 users and 120 SIP registrations)
Small to mid-size businesses and the lower-end of the large enterprise telephony market (250 users and 1,000 SIP registrations); additional capacity and redundancy by clustering four MX250 units (1,000 users); optional MXgroup software connects 32 locations (10,000 total users) over a Wide Area Network (WAN)
Visit www.telecomtactics.com for more details on the Zultys MX systems and other IP PBXs on the market.
 
Sandra M. Gustavsen, Analyst/TelecomTactics
The Telecom Intelligence Group
1111 Marlkress Road, Suite 203
Cherry Hill, NJ 08003
856-424-1100 x11
www.telecomtactics.com
www.telecomweb.com/databases
TelecomTactics Insider Free Issue


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