APEX recently announced that it has selected Bell and Howell as their business partner to provide secure document delivery via mobile applications.
Bell and Howell, headquartered in Durham, N.C., and is a provider of solutions and services for paper-based and digital messaging. The company’s complete portfolio includes products that reduce production and postage costs; increase operational efficiency, message impact and relevancy; and ensure integrity and quality.
Richard Grigonis (News - Alert), executive editor, IP Communications Group writes that Apex pretty much exemplifies how a couple of savvy guys, Ben Levy and Elhum Vahdat (News - Alert), avoided accepting big VC money, rolled up their shirtsleeves and founded one of the most innovative companies of that era.
APEX will use the BH Mobile Mail service to extend existing electronic delivery services to its customers. End users will be able to view statement-summary information and targeted promotions via a branded mobile mail app, with easy access to other services such as full statement viewing.
Pat Maurer, the president of APEX, said that a solid mobile strategy was the next important component that they wanted to add to their myEasyView and mySecureBill platforms and hopes that it will be their key for future success. He added that after evaluating many options, they felt that Bell and Howell was offering the most advanced mobile app platform, and that they have committed to using their services. Maurer went on add that they have had a good history of working with Bell and Howell on other pieces of its offering, and that they enjoyed their responsiveness and expertise in this industry.
Mike Maselli, the vice president of Marketing and Product Management at Bell and Howell, said that they were extremely pleased that APEX had selected the new BH Mobile Mail service as part of its strategy to provide customers with next-generation communication technologies. APEX has had a very strong track record in e-services, and they believed that their expertise in mobile technologies and high-volume communications will align them well to their strengths.
Edited by Brooke Neuman