The world’s largest mobile transaction network, mBlox said that it has achieved record growth in 2010. The company delivered over 4.4 billion application-to-person transactions in 2010, representing an increase by a billion more transactions than the previous year.
The numbers of global transactions that the company processed jumped by 26 percent in 2010, mBlox (News - Alert) revealed. Furthermore, mobile transaction revenue across Europe grew by 12 percent in comparison to the previous year.
In a company press release, mBlox officials said that this remarkable achievement helped the company attract additional investment over the past year. These investments were used to fund an acquisition that accelerates the on-going development of a new range of enabling services for smartphones.
According to mBlox, the new range of mBlox services provide merchants with an array of tools to produce secure, location-based applications for consumers, to allow increased consumer relevance and utilization while facilitating broader mobile commerce.
The company further informed that new products are going to be publicly launched this spring. These new products, according to the company, are designed to enable leading brands and application developers to interact and transact with consumers on the move and process payments via a broad range of financial instruments.
The company launched the mBlox PayMobile solution in France, allowing content providers and advertisers to reference, promote and monetize their service offerings on the search engines of all three French mobile carriers. All these gave the company a 29 percent jump in revenues in France over the previous year.
“2010 was again a profitable year for mBlox, in part driven by the growth in financial services, mobile ticketing and mobile marketing. 2011 looks to be a transformational year for mBlox with the development of our smartphone enablers, supported via efficient cloud-based networking services. Given the overwhelmingly positive reception to the early evaluations by a selection of marquee brands, mBlox is perfectly positioned to maximize this opportunity by delivering highly reliable and secure transactional support. With an increase in the capture of personal and financial data, mBlox’s ongoing investment in the security of our systems continues to support and differentiate our offer,” CEO of mBlox Andrew Dark commented in a statement.
Lat year, mBlox received The Juniper Research (News - Alert) Mobile Payments Gold Award in the Mobile Commerce category. mBlox has been recognized by Juniper Research for making an outstanding contribution to the future of the Mobile Payments market.
Madhubanti Rudra is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.Edited by Janice McDuffee