Fixed Mobile Convergence

In a bid to expand the breadth of their service offerings, the leading Indian telecom service provider, MTS (News - Alert) India, has selected Smith Micro Software’s (News - Alert) QuickLink Mobile to deliver superior data connectivity for its mobile broadband customers. Smith Micro Software, Inc is a leading developer and marketer of software solutions and services for the mobility market. With this investment, MTS hopes to deliver an improved overall user experience and superior services to their mobile service subscribers.

MTS India is the sub continent’s one of the fastest growing mobile broadband operators. Through the press release, the company revealed that it will start shipping Smith Micro Software’s connection management technology to its subscribers in the latter half of 2011 across an array of modem dongles.

QuickLink Mobile’s connectivity management capabilities are based on cross-platform technology. This cross platform approach will enable MTS India to easily and seamlessly accelerate deployment of its services to multiple markets while enhancing the user experience for its mobile service subscribers.

With QuickLink Mobile’s easy-to-use graphical user interface (GUI) and skinning engine, MTS India subscribers will enjoy detailed control of application features and default settings, a snapshot of available networks. The technology will allow the subscribers to quickly determine the best available network connection.

In addition, QuickLink Mobile will enable pre-paid and post-paid data services, and will reveal new services that become available once a data connection is established. These are likely to help enhance the operator’s average revenue per user (ARPU).

“As the leading telecom services provider in India, we are dedicated to providing our subscribers with the best broadband experience possible. As part of this endeavor, we are excited to select QuickLink Mobile to deliver superior data connectivity for our mobile broadband customers. We are impressed with the connectivity product portfolio and expertise Smith Micro Software possesses and look forward to integrating their knowledge-base into our services,” Chief Marketing Officer at MTS India Leonid Musatov explained in a statement.

Few weeks ago, Sistema Shyam (News - Alert) TeleServices that nationally provides telecom services under the brand MTS with over 12 million wireless subscribers announced the launch of seamless HSD connectivity across the 265 KM long Delhi - Jaipur stretch of National Highway 08.