Fixed Mobile Convergence

Mobiquity is helping NORC at the University of Chicago to leverage mobile computing to transform the way NORC interacts with its stakeholders.

NORC is an independent research organization headquartered in downtown Chicago with additional offices on the University of Chicago's campus and in Washington, D.C. Mobiquity specializes in the design, build, deployment and analysis of innovative enterprise-class mobile solutions.

NORC is a national leader in social sciences research for the public good, providing its global client base with the data and analysis that supports informed decision-making in a variety of key areas.   The organization has traditionally conducted research operations primarily through high touch, traditional channels (face-to-face, phone, etc.) with researchers in the field.   

Mobiquity will leverage its unique methodology and deep mobile computing expertise to identify mobile innovation opportunities for NORC through its proprietary Mobile Innovation Workshop.   Mobiquity will also work with NORC to identify and prioritize mobile solutions with the highest ROI, and develop a comprehensive Mobile Playbook that positions NORC to leverage the next wave of advances in mobile computing and communications.

“In today's fast-changing business climate, standalone mobile apps aren't enough to help an organization gain significant ROI opportunities,” said Scott Snyder, president and chief strategy officer of Mobiquity.  “Rather, companies must securely integrate mobile technology into their business architecture and IT infrastructure – not just deploy it in a silo. NORC likewise recognizes the tremendous potential mobile computing has to transform processes for both its internal and external stakeholders. We’re delighted to partner with NORC to help it make mobile computing a strategic part of its long-term future.”

“NORC recognizes that mobile computing can help us innovate in new ways that benefit both our customers and the way our employees do business,” said Ron Jurek, CIO of NORC.  ”We sought a mobile partner that could collaborate with us to develop a comprehensive vision for how mobile can most effectively help our organization as well as the know-how to help us make that vision a reality.”

Read a related article at TMCnet “Mobiquity Enters into a Strategic Partnership with Apperian (News - Alert).”

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