VisitMobile recently announced the launch of the Visit Cherry Creek North Mobile Concierge. The Visit Cherry Creek North app is similar to a real destination concierge and a lot more than just an online visitor’s guide. The app provides real-time shopping, dining and visitor advice together with inside information for guests when they visit the District.
The app also comes with GPS technology with localized expert content, easy access to phone numbers for quick restaurant reservations, multimedia that enables guests find specific merchants and access to special offers and deals.
In a release, CCNBID President and CEO Julie Bender said that, “With the advancement and dependence on mobile technology, this app is a great addition for both our guests and our merchants. Cherry Creek North is a magical place to shop, dine and visit, and this resource will make the experience even more interactive, convenient and meaningful for consumers and businesses alike.”
VisitMobile offers a fresh approach to destination mobile marketing. In January 2011, the company received the prestigious Platinum Adrian Award from the HSMAI (Hospitality Sales and Marketing Association International) and also received the 2011 Platinum MarCom award from Association of Marketing and Communications Professionals (AMCP) for Napa Valley’s Mobile Concierge.
VisitMobile CEO Jeff Kohn said that, “BIDs spend tens of thousands of dollars on mass media and websites to attract guests to their destination, but they lose control of the guest’s experience once they arrive. Mobile Concierge will offer Cherry Creek North a unique competitive advantage; the opportunity to continue interacting with their visitors in a way that benefits the guest and maximizes revenue for their merchant partners.”
In other news, Halifax Nova Scotia based Destination Halifax, the destination marketing organization for the Halifax Regional Municipality, is introducing a new free tool for visitors – the Visit Halifax Mobile Application, by VisitMobile.
This app will allow leisure and business travelers to effortlessly plan and navigate their Halifax experience using the one device most people don’t leave home without – their smartphone. This free App is accessible for use on all smartphone devices including iPhone (News - Alert), BlackBerry and Android.
Calvin Azuri is a contributing editor for TMCnet. To read more of Calvin’s articles, please visit his columnist page.
Edited by Jennifer Russell