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Telemarketing Call Center Leverages Predictive Dialer to Increase Agent Productivity, Promotes Leo Farias to Director

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August 01, 2012

Telemarketing Call Center Leverages Predictive Dialer to Increase Agent Productivity, Promotes Leo Farias to Director

By Deepika Mala, TMCnet Contributor


Certified Payment Processing, a provider of credit card processing services that heavily leverages a predictive dialer that is free from hassle, has recently promoted the company’s Manager Leo Farias to director of the Telemarketing Call Center.


In his new role, Farias, who has been with CPP for the past six years, will continue to oversee the work of the CPP Telemarketing Call Center and will also be responsible for improving efficiencies in the processes of the call center, performance management, goal setting and budgeting.

The CPP Telemarketing Call Center has around 175 employees and uses a state-of-the-art predictive dialer which is loaded with leads that target small and medium-sized businesses throughout the country.

Working in close coordination with the Human Resources Department, he will hire new staff memembers and will coordinate with the Training and Development Department to develop better ways to train and retain new employees. A total of 16 people will be reporting to him, including team supervisors and technical support.

Farias will not only interface with Sales Divisions to coordinate and develop interaction, understanding and communication, but will also concentrate on developing the leadership in the department.

“Leo has done an exceptional job in our call center,” says Kirk Mann, general manager for CPP, in a press release. “His attention to details and his ability to motivate and develop his team is exceptional. This is a well-deserved recognition and reward for his loyalty and hard work.”

Every day appointment planners at the call center make outbound calls to business owners in order to set qualified appointments for field sales consultants that then showcase CPP’s payment processing equipment and specialized merchant services.

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Edited by Jamie Epstein







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