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InsideSales.com (News - Alert), a cloud-based provider of sales automation and analytics for inside sales professionals that leverage predictive dialers, has just launched PowerSocial, four new social media communication tools that help sales people to drive sales and free them from time constraints.

These four platforms include LinkedIn, Twitter, Google (News - Alert)+, and Facebook that can be utilized in the same interface with the company’s flagship PowerDialer for Salesforce 5.0 platform.

With this solution in place, now whether it's a first contact or a follow-up opportunity with a prospective client users can turn to social media to find out more information about these individual prospects as well as to gain access to the automatic capture, log and report of social interactions found in the reporting tool.

"InsideSales.com extends its unique blend of convenient access within Salesforce, with the ability to log and report on each sales rep's social media contact effort," said David Elkington, CEO and founder of InsideSales.com, in a statement.

Elkington said that InsideSales.com is the only sales enablement tool that can report across social media contacts, with the goal of improving contact rates by learning which channel is the most effective communications medium for each person in a rep's contact pool.

“Our next step is applying this reporting capability to our underlying predictive analytics platform," he added.

"As most sales managers know, getting a sales rep to use social media effectively is difficult," Ken Krogue, president and co-founder of InsideSales.com said.

Both applications increase communications options for sales reps and give them the tools they need to continue to succeed, grow their business, and remain in constant contact with their customer base.

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