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Sky-mobi Limited Signs Agreement with Suning Appliance

November 15, 2012

Sky-mobi Limited Signs Agreement with Suning Appliance

By Rahul Arora
TMCnet Contributor

Sky-mobi Limited, a mobile application store and mobile social network community operator in China, recently announced an agreement with Suning Appliance Co., Ltd., a consumer electronics and appliance retailer, for a full range of products and solutions, as well as technical and operational support.

According to the agreement, Suning will promote Sky-mobi's products over the next 12 months across its retail sales locations. Moreover, Sky-mobi's Maopao gaming products will feature in Suning’s PC-to-mobile software installation packages.

Income from of Sky-mobi's Maopao gaming products or other paid applications, through a variety of channels managed under Suning, will be shared between both parties.

"We are excited to enter into this agreement with Suning, the largest retail consumer electronics and appliance chain in China. Its scale and prime locations add an important channel for our company to make its mobile applications available to an even-larger base of mobile users, especially the large number of Chinese mobile users without high-speed access for downloading mobile applications," commented Michael Song, chairman and CEO at Sky-mobi. "This cooperation is the cornerstone to our unique online-offline strategy and will greatly accelerate the deployment of our online services at offline physical locations.”

“Most importantly, it will offer users speedy and convenient access to the mobile internet experience."

 Suning stated, "We are delighted to join forces with such a well-known mobile app store and network operator such as Sky-mobi, which will supplement our mobile devices sales user experience. We believe this agreement will create a win-win situation that will create value for both parties and, most importantly, for our customers. Our customers can now shop for a mobile device, and at the same time, quickly and conveniently download the applications that make the device exciting to experience."

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Edited by Braden Becker

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