While most can agree on the value of regularly backing up data, whether its data found on a desktop PC or a smartphone or any device in between, actually performing the backup process isn't one of those things that people do regularly. But with the new unveiling of the MEEM Memory Cable, backing up data on a smartphone just got a whole lot easier.
While previously, the act of backing up a smartphone's data--which most agree is important to do in the event of loss or theft, two occurrences that land all too often when smartphones are discussed--was an act that required a separate set of actions in order to perform. This made it somewhat inconvenient, and often forgotten. But with the MEEM Memory Cable, backing up a phone's data is now as easy as charging it.
There is a surprising depth of features available with the MEEM Memory Cable, which has two plugs: a standard USB connector and what looks to be a micro-USB, making it compatible with a good variety of phones and a fair likelihood that an adapter will be available for those devices that don't come with micro-USB support. The MEEM cable also boasts three different sizes of flash memory--16 gigabyte, 32 gigabyte and 64 gigabyte--as well as an ARM (News - Alert) processor that facilitates the data transfer. This allows for easy synching--just plug the MEEM cable into both phones and synch up--and also easy upgrading across several platforms and a data restoration method that's as easy as plugging in a USB cord.
MEEM, the company behind the MEEM Memory Cable, is currently exhibiting the device on indiegogo, where a variety of creative projects--including new devices in some cases--are exhibited in an attempt to get backing. They're currently looking at a wide variety of colors as well as a special laser engraving technology to provide a note of personalization for those interested. The device itself is set to start at the $70 level for the 16 gigabyte version, and carry on from there.
Spotting the value in a device like this isn't exactly difficult; considering that by some estimates one in every four mobile phone is lost, stolen or damaged every year, having a way to provide quick and easy backups to the device would prove vital. MEEM makes it as easy as recharging the device, ensuring that the device always has a recent backup, at least as recent as the last recharge. Plus, users no longer need to distinguish between recharge and backup with a MEEM, instead getting the benefit of a backup every time they recharge. That makes it easier to do, and that which is easy to do is more likely to get done.
While the MEEM won't be available for some time yet--the indiegogo page projects availability around September of 2013---it's clear that there will likely be plenty of interest in a charging cable that automatically backs up the device.
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Edited by Brooke Neuman