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Digital Radio Struggling against HD Radio, Says Strategy Analytics

TMCnews Featured Article


August 17, 2011

Digital Radio Struggling against HD Radio, Says Strategy Analytics

By Rahul Arora, TMCnet Contributor


Strategy Analytics (News - Alert) recently came up with a new research report which examines how new and revamped radio solutions are changing the digital radio markets. The report, “Harmonizing Radio Transmission: Can AM/FM, Digital Radio, and Satellite Radio Coexist in North America and Europe?” shows that digital radio market in U.S. and Europe has fallen down in comparison with HD Radio. The automotive OEMs are now willing to make HD Radio a standard feature.


 “In light of the recent hype around Pandora’s (News - Alert) IPO, SiriusXM has gone on the offensive to remain the leader for in-vehicle premium audio content,” said John Canali, Senior Analyst in the Automotive Consumer Multimedia and Communications Services at Strategy Analytics, in a statement. “With over 21 million subscribers, SiriusXM is a proven leader in automotive content in automotive and will be difficult to dethrone.”

Canali continues, “Digital broadcasters thought that they could create a market by simply creating additional content. Unfortunately for broadcasters, strong consumer demand has yet to materialize as consumer awareness of digital broadcast technology is low. With falling component prices and greater automotive OEM support, consumers in the future will likely be purchasing a vehicle with a digital receiver whether they ask for it or not.”

Strategy Analytics, Inc. provides timely and actionable market intelligence focused on opportunities and disruptive forces in the areas of Automotive Electronics and Entertainment, Broadband Connected Home, Mobile & Wireless Intelligent Systems and Virtual Worlds. The company released a new report "Compound Semiconductor Industry Review May 2011: Optoelectronics, Materials and Equipment," that captures the product, technology, contract and financial announcements for companies such as AIXTRON, RIBER, Cree (News - Alert), Philips Lumileds, GigOptix, EMCORE, Opnext, JDSU, Oclaro and GT Solar for May 2011. According to the report, LED manufacturers are developing products that integrate functions like multiple diodes for higher output, ballasts, drivers, voltage converters and interfaces for dimmers to increase ease of use and functionality for consumers.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2011, taking place Sept. 13-15, 2011, in Austin, Texas. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. To register, click here.


Rahul Arora is a TMCnet contributor. He has worked as an editor and freelance writer for several reputed organizations in India. To read more of his articles, please visit his columnist page.

Edited by Rich Steeves








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