Movaic Inc., which focuses on innovative product development, brand building and development consulting, has reportedly entered into an agreement with Pleiades System Designs.
As part of the agreement, Pleiades System Designs will distribute Movaic's popular iZel portable stand for hands-free viewing to retailers throughout Japan. Pleiades System has long been involved in import sales and marketing in that country.
When the popularity of iPhone (News - Alert) and iPod accessories in the Japanese market were at an all time high, iZel chose to make its entry there. The phenomenal success of the recent iPhone debut in Japan, where Apple (News - Alert) has a 50-percent market share, has created a huge demand for iPhone accessories.
In a release, Mikio Motohashi, managing director of Pleiades, said 'Pleiades has a strong history of distributing innovative accessories to iPod and iPhone enthusiasts in Japan. A unique product like the iZel fits well within our product line, and further strengthens our portfolio.'
Since its introduction a year ago, iZel, with its innovative design, has attracted many users of the iPhone. In addition, independent reviewers have also positioned the iZel right at the top. It is very solid and lets you handle phone calls in a hands-free fashion. It's compatible with Blackberry, Zune, and other portable devices.
Planet iPhones recently ranked the iZel 'The Best Overall' in a very detailed review of the top eight stands and iPhone Ness said, 'The iZel is the best iPhone stand, hands down,' when it was compared to 13 competitive stands.
Movaic's founder is a world-renowned industrial design leader with an impressive track record of successful contributions to brands including VW/Audi, Boeing, Starbucks, Intermec (News - Alert), and Leviton resulting in numerous internationally recognized awards. Movaic's vision is to grow a sophisticated company from a simple premise; spot the great opportunities, then collaborate with the brightest minds to develop the innovative products to respond to them.
Established in 1996, Pleiades System Designs distributes computer peripheral equipment and Apple Mac accessories. In 2001, shortly after Apple Computer announced the iPod, Pleiades became recognized throughout Japan as the first company to import and distribute the iPod leather case in the United States.
Mini Swamy is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.
Edited by Patrick Barnard