The last few years have witnessed the evolution of the enterprise market into an incremental opportunity for the wireless industry. The new generation of mobile office solutions offers a potent tool for real-time partnership and communication, incorporates flawlessly with day-to-day management applications, and helps to improve productivity levels.
A recent analysis from Frost & Sullivan (News - Alert), "The New Mobile Office Market," finds that the market earned revenues of roughly $1.7 billion in 2009. This is predicted to reach $6.8 billion in 2015.
In a release Samir Sakpal who is the Manager of Frost & Sullivan Mobile & Wireless Industry said that "It is crucial for enterprises to make investments in mobility and to derive optimum ROI from their costs. Mobile solution vendors understand the criterion for enterprises and developed solutions which seamlessly integrate into various back-end systems and applications of the enterprise."
The people who took part in the Frost & Sullivan 2009 Mobile Enterprise Applications survey identified that improved customer satisfaction was the main factor that influenced the implementation of a mobile office solution. Real-time information and immediate response time have become vital.
The factors that mainly restrict the growth of mobile office solutions are expenditure, security, and awareness. Earlier, cost limitations prevented small and medium-sized organizations from deploying mobile office solutions. Vendors are providing vertical-specific solutions in a software as a service/infrastructure as a service (SaaS (News - Alert)/IaaS) model to cut down implementation capital cost. Cloud solutions also help to make access easier and less expensive for enterprises.
Vendors have taken steps to address security concerns. Education for enterprises to facilitate them to recognize the benefits of enterprise mobility also remains attractive.
"With challenging economic conditions, enterprises are very careful about their technology investments. However, communicating the options involving lower implementation costs along with a compelling case about the benefits and ROI, would make it easier for vendors to get their foot into the door," added Samir Sakpal.
The report identifies that the new generation of mobile office solution is capable of synchronizing with a variety of functional applications in the enterprise. This helps in real-time delivery of applications with the help of an email environment thus allowing reduced latency in actions taken. The research provides in-depth analysis of market opportunities and industry trends that were estimated after extensive interviews with market participants.Carolyn John is a Contributor to TMCnet. To read more of her articles, please columnist page.
Edited by Erin Harrison