5Linx Enterprises, Inc, a player in the VoIP

telecommunications industry, and Internet Marketing Consortium (IMC), and international Multi-Media/Direct Response marketing and promotions firm, have partnered in a joint venture to promote 5Linx’s cutting-edge VoIP technology and dynamic distribution model.
This extensive multi-media campaign is set to feature millions of Internet banners, opted e-mails, radio, TV and Web advertising, infomercials, catalogs and more.
5Linx distributes its products and services through a network of dedicated independent marketing representatives. The company offers both residential and commercial digital phone service for low cost, unlimited local, long distance and international calling. 5Linx also offers cell, satellite service and security systems that complement its unique VideoPhone.
Customers are provided the latest in telecommunications products and services through company representatives. These products and services include cellular phones with plans from most major US carriers, satellite TC services from DISH Network and DIRECTV.
5Linx also offers its own GLOBALINX VoIP services and WiFi

cellphones. In addition, the company now offers security systems and an innovative “Linx to Health” medical discount card.
A focus on niche products enables 5Linx to allow family and friends to talk and see each other anywhere in the world. Along with its Internet-enabled VideoPhone, 5Linx has steadily expanded since its founding in 2001. Over the past three years, the company has produced an impressive 300 percent growth each year.
“By offering a good value to our customers through our highly-motivated distributor force, we’ve been able to sustain our growth and build our network,” said Craig Jerabeck (News - Alert), 5Linx President/CEO and founding partner, in a Thursday statement.
5Linx Earnings for 2007 are projected at nearly 30 million dollars. Operating from their new 50,000 square-foot U.S. headquarters in Rochester, NY, 5Linx is up to 5th on the Rochester 100 List.
The demand for VoIP solutions is certainly growing globally. Given 5Linx’s impressive growth over the past few years, the company has executed an effective strategy that is grabbing the attention of their consumers and building out their customer base. With the help of IMC, the company hopes to expand that base even more.
This campaign is likely to help build the 5Linx brand and it make it more synonymous with the solutions that the company offers – VoIP in particular. The demand for this service will continue to grow as consumers and enterprises are increasingly becoming aware of its advantages. Now is a critical time for 5Linx to build out its marketing strategy to extend its reach throughout the global market.
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Susan J. Campbell is a contributing editor for TMC (News - Alert) and has also written for eastbiz.com. To see more of her articles, please visit Susan J. Campbell’s columnist page.
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