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Opening its doors in 2004, Stage 2 is deeply rooted in the hosted PBX (News - Alert) space and the company’s mission statement is “to empower business customers to fully leverage Stage 2's state-of-the-art technology while – at the same time – reducing their capital expenditures and operating costs thanks to its innovative solutions and competitive prices,” the company’s website revealed.

Continuing to broaden its customer base over the years and even being highlighted as one of America’s fastest private growing companies for three consecutive years, Stage 2’s suite of services includes business phone system solutions that are sold at cost-effective prices and offer customers unlimited capabilities.

I recently had the chance to speak with Joe Gillette, chairman and CEO of Stage 2, a business that currently powers its converged data solution that spans more than 5,000 miles within the New York metro area within a 50 mile radius of Manhattan.

According to Gillette, “While we haven’t invented anything, we have the credibility as a company to get the word out to deliver fiber. Ethernet over copper is good for lower end companies and good back up for middle and higher end organizations. Because we are transport agnostic, our solutions allow customers to have access to a highly scalable and reliable solution.”

With Stage 2’s newly launched strategy, it hopes to move up market and work with profitable customers who bill over 1,000 dollars a month. Looking to play more of a part in 100-200 person employee organizations rather than 10 to 20, this strategic initiative lends itself to higher revenue per customer as well as is something to be said for focusing sales efforts on a targeted market.

Boasting tons of experience in the cloud communications space, “that experience is a big part of why we are successful, as we are big believers in having a solution that makes sense. Our hybrid solutions meet individual business needs. We have always been about bundling our services, and we see that bundle growing quite a bit in years ahead.

In coming months, the hosted PBX provider wants to focus more heavily upon things like UC and even has plans in the next 90 days to roll out a robust UC product. Looking a little father ahead, in a six month time frame the company will be launching its own desktop video offering.  

He added, “Voice is data today, but when treated like any other data that is when you fall down. The integrity of voice packets is incredibly important to voice.”