Why does it always take a disaster to make us realize no organization is invincible? All of us like to think “it won't happen to me,” but the sad truth is that hurricanes, fires, hardware and software failures can hit anyone and anytime.
Rather than locking the stable after the horse has bolted, companies need to have contingency and backup plans – just in case – whether they end up suffering or not.
This, according to Carrier Alliance Holdings, Inc.'s subdivision, Netlinx, is what appears to be happening in the aftermath of Hurricane Sandy, which recently ravaged the East Coast and disrupted services for so many customers.
Netlinx seems to be in the driver's seat, at least currently, with numerous calls from new and existing customers exhibiting keen interest in its services.
"We expect to increase our sales to our current customers as well as new customers who were impacted by the storm. They have come to the realization that we have solutions, that will help keep
their business from being disrupted," said Chris Panzeca, CEO at Netlinx.
Explaining the unique nature of the company's services, Panzeca observed that even when Sandy devastated physical locations, many VoIP companies like Netlinx allowed East Coast customers to communicate without bringing operations to a standstill.
He attributed this to the hosted VoIP solution, which has built-in intelligence that can re-route calls to alternative numbers when onsite phones stopped functioning.
As these services are monitored 24/7 in real time, calls can be switched and the impact of disasters averted. VoIP providers such as Netlinx had the ability to offer businesses throughout the country the latest in voice and data services, business continuity and disaster recovery, without customers having to purchase expensive on-premises equipment.
Panzeca went on to add that even when traditional communication lines failed after power outages, the Internet would still be accessible – and in case that too failed, Netlinx's hosting services would allow auto attendants and voicemails to remain operational.
In addition, main numbers can be redirected to cell phones or other offices that have not been affected.
One of the primary reasons businesses put off developing a disaster recovery strategy is expense. Netlinx scores on this count too with its more affordable hosted solution.
"This has lead to not only better credibility with our existing customers but word of mouth is starting to spread that Netlinx is a low cost highly efficient solution for many business. We will update our shareholders as we have further information and sign on new business," concluded Panzeca.
It's scary to think of a situation in which a company’s e-mails, inventory reports, payroll, billing records, customer files and tax information could just disappear within moments, so it's better to play it safe and have an adequate backup plan.
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Edited by Braden Becker