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Cisco Extends Plans for IoT World Domination to Australia

By Ken Briodagh

Cisco (News - Alert) is establishing “Internet of Everything Innovation Centers” all over the globe in a planetary bid for IoT thought leadership. In its latest move, the company on March 18 announced that it will invest $15 million over the next five years to establish the site, which will be the eighth such site, and is designed to be a hub for open innovation focused on developing M2M solutions in Australia’s traditionally strong industries of natural resource management, agriculture and astronomy. The other sites are in Barcelona, Berlin, London, Rio de Janeiro, Songdo, Tokyo and Toronto.

The company established its Internet of Everything initiative last year with the goals of driving innovation and promoting the industry wherever possible, while bringing together its customers, industry partners, start-ups, application developers, accelerators, government organizations and universities. The Australian site will open this year and will have locations in Sydney at Sirca, a coalition of Australian universities organized for financial research, and in Perth at Curtin University.

“Australia is a sophisticated market with a high level of innovation and an early adopter of new technology,” said Irving Tan, Senior Vice President Asia Pacific and Japan at Cisco. “The aim now with the Cisco IoE Innovation Centre, Australia and its ecosystem of partners is to accelerate innovation and the adoption of the IoE in Australia.”

Cisco is heavily investing in IoT development, although the company prefers the term Internet of Everything. The company has determined that solutions developed in the IoT can deliver $19 trillion of economic value over the next decade. According to a recent Cisco study, Australia is one of the countries with the greatest potential to benefit, thanks to its proximity to Asia, its well-trained engineers and its innovation power. Cisco estimates the potential for the Australian economy to be more than $74 billion over the next 10 years.

What are you going to do tonight Cisco? The same thing we do every night.