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Sangoma's Dworkin Explains the Company's New Focus, Acquisitions, Goals

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October 12, 2011

Sangoma's Dworkin Explains the Company's New Focus, Acquisitions, Goals

By David Sims, TMCnet Contributing Editor

At the recent ITEXPO West 2011 show in Austin, Texas, TMCnet’s Managing Editor Stefanie Mosca interviewed Sangoma’s Director of Marketing, Jeff Dworkin.

The company makes telephony interface cards, as Dworkin explained, which fit inside an IVR system or PBX (News - Alert). They own about 40 percent of that market. “Essentially we were a board company,” he said.

Now, with a new CEO, Dworkin said, “we’re moving beyond that.” Oh not that they’re abandoning their board business, it’s been good to them and they’ll keep it, but they’re coming out with lots of new offerings which would be an expansion of the company’s focus.

About a month ago TMC’s (News - Alert) Michelle Amodio reported that Sangoma shipped the first of its latest product, the T3Mux.

Sangoma’s T3Mux is a M13 Multiplexer that interfaces with the DS3 network via two BNC coaxial connectors, one for Rx (Input) and one for Tx(Output). The T1 connectors are RJ48, there are two T1 ports per connector, each in a DSX pinout. It is directly compatible with the full line of Sangoma digital interface boards, including the A101, A102, A104 and A108.

“Now you can buy a Sangoma Mux,” he said, making the wiring much neater, guaranteed to be compatible.

Dworkin also talked about a new media gateway product, with a board, where the customer can put it into any server they want. “It will also be available as an appliance soon,” he said. And he discussed the company’s recent acquisition of VegaStream.

In fact, as TMC’s Tammy Wolf wrote about the VegaStream acquisition in August, it was part of an investment into new marketing, sales and product development initiatives, hardware and software components on Sangoma’s part, since acquiring the key assets of VegaStream Group of Companies, a U.K.-based manufacturer of VoIP gateway appliances, adds VegaStream’s business operations and its staff.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO East 2012, taking place Feb. 1-3, 2012 in Miami, Fla. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. To register, click here.

David Sims is a contributing editor for TMCnet. To read more of David’s articles, please visit his columnist page. He also blogs for TMCnet here.

Edited by Jennifer Russell

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