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IPhone -Oracle Announces Siebel CRM Support for the iPad

April 21, 2010

Oracle Announces Siebel CRM Support for the iPad

By Madhubanti Rudra
TMCnet Contributor

The power of Oracle’s (News - Alert) Siebel CRM now can be found on Apple iPad--- Oracle. In today’s competitive business environment, customer retention has become crucial for the survival of the enterprises. The right CRM solutions can go a long way to help companies develop a long lasting bondage with their customers. From promoting their brands to staying connected to their customers, the businesses are increasingly relying on the potentials of mobile advertising among other means.

Oracle’s Siebel CRM solution is one of the most reliable products in this area. Oracle has always remained committed to provide customers with open, flexible options for their mobile CRM needs and the company’s recent announcement regarding its Siebel CRM support for Apple (News - Alert) iPad proves that the database giant is always ready to fulfill its commitment.

“Oracle provides organizations with the most mobile CRM choices to connect with accurate, up-to-date CRM information. Siebel CRM support for the Apple iPad is yet another example of Oracle’s dedication to give customers the cutting-edge CRM options on the latest devices so they can grow their business and increase productivity,” said Anthony Lye, senior vice president of Oracle CRM.


Even before it hit the market, Apple iPad has come to be synonymous with savvy users and geeks. The Oracle support makes it even smarter for those using Apple iPad and iPhone (News - Alert). When it comes to accessing powerful Siebel CRM data in real-time, Siebel CRM customers can take full advantage of iPad by leveraging Oracle’s server-based REST API and the open development platform provided by Apple’s iPhone OS SDK.

With the combination of the REST API and iPhone 3.2 OS SDK, Siebel CRM customers can immediately begin to build and deploy their own CRM applications for the iPad.

As long as someone carries the iPad  and iPad has Siebel CRM on it, any mobile professional can expect to remain most productive while on the move.

In addition of adding another option to their mobile CRM line-up, Siebel CRM on the iPad also helps organizations collaborate more effectively. An improved user experience comes as default gain. And all these translate into lower cost of ownership for the organizations.

For those, who are not in the habit of believing anything unless given proof, Oracle is providing a recorded demo of the sample application built with the REST API and the iPhone OS 3.2 SDK. This can be an excellent way for the Siebel CRM customers to see and experienceSiebel CRM on the iPad. This is sure to convince the doubting Thomases of the power of Siebel CRM on the iPad.

Madhubanti Rudra is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.

Edited by Kelly McGuire

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