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Revision3 and Revver Announce Distribution Agreement
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June 18, 2008

Revision3 and Revver Announce Distribution Agreement

By Anil Sharma, TMCnet Contributing Editor


Revision3, which company officials describe as a TV network for the Internet generation, and Revver, a video sharing service powered by advertising, announced today that they’ve reached an agreement to bring Revision3’s shows to Revver’s global audience network.

 
As part of the agreement, Revision3 will sell ads against content that appears on Revver, for an additional share of revenues, according to the companies.
 
The pact is expected to bring incremental advertising revenue to Revision3 through Revver’s revenue-sharing model, which has been in place since the company launched in late 2005, company officials say.
 
“We are thrilled to be working with Revision3,” said Kevin Wells, chief executive officer of Revver. “They’re truly innovators when it comes to internet television. Our recent merger with Live Universe means that we now have more than 55 million monthly visitors to introduce to our content partners – and Revision3 is perfectly positioned to appeal to that audience.”
 
Revver is an entertainment network that monetizes the independently produced media by delivering it to mainstream consumers through simple and flexible technology platforms, which include online, mobile and broadcast.
 
Revver rewards producers by sharing a percentage of the advertising revenue generated, and also upholds content owners’ rights by not accepting copyright-infringing content, according to the company. Revver streams more than 50 million videos a month to viewers around the world, and is part of the Live Universe family of companies, company officials say.
 
“Revver is a key partner in our distribution efforts,” said Jim Louderback, chief executive officer of Revision3. “They have consistently led the way in bringing new capabilities to online video, and we’re excited to bring our shows to their audience.”
 
Anil Sharma is a contributing editor for TMCnet. To read more of Anil’s articles, please visit his columnist page.
 
Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users. Today’s featured white paper is Fixed Service Strategies for Mobile Network Operators, brought to you by Comverse (News - Alert).


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