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ZTE Selects Telegent's Mobile TV Solutions for ZTE Mobile Handsets

By Niladri Sekhar Nath, TMCnet Contributing Editor

ZTE, a global provider of telecommunications equipment and network solutions, has selected Telegent Systems (News - Alert), a manufacturer of television mobiles equipped with high-performance single-chip mobile TV solutions, for its free-to-air mobile TV solution for selected ZTE (News - Alert) mobile handsets sold worldwide. Under the agreement, Telegent will be the exclusive supplier for the free-to-air mobile TV feature for a period of two years.

 

"Operators worldwide view free-to-air mobile TV as a way to differentiate their service offerings and attract and retain subscribers," said GSM department head of ZTE. "We selected Telegent to power the mobile TV feature in ZTE's handsets because of Telegent's proven performance in the global marketplace."

 

Telegent's mobile TV solution enables consumers to receive all local broadcast channels no matter where they are, providing consumers with a compelling, free and easy-to-use method of watching the same news, sports and other programming that they receive on their TV sets at home.

 

For operators, free-to-air TV handsets provide access to the most popular content without requiring any investment in new standards, infrastructure or programming. Telegent's solutions are currently available in more than 80 handset models worldwide sold in Asia, the Middle East, Latin America, Europe and Africa.

 

"The TV feature is experiencing rapid adoption in the handset market, particularly in countries where television is the primary source of news and information," said Weijie Yun, president and chief executive officer of Telegent Systems. "Our alliance with ZTE brings together best-of-breed mobile TV technology with a world-class telecommunications leader and allows both of our organizations to capitalize on this phenomenon."

 

 

Niladri Sekhar Nath is a contributing writer for TMCnet covering telecommunications, service providers and networking. To see more of his articles, please visit his columnist page.

 

 

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