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Roku to Add Hulu to its Service
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IPTV Feature Article

September 27, 2010

Roku to Add Hulu to its Service

By Chris DiMarco, TMCnet Web Editor


After weeks of speculation it has apparently been confirmed that media player Roku will be adding Hulu (News - Alert) to the list of services that it can currently stream into your home.  While neither Roku nor Hulu would confirm the partnership, Dan Rayburn executive vice president of streamingvideo.com stated that the two would be joining forces in recent blog post. His information comes from two of Roku’s current content providers. Rayburn speculates that the service offered will likely be the Hulu’s “plus” pay service which was launched recently.


This comes on the heels of Roku’s announcement that they will be adding new models to their lineup. TMC (News - Alert) contributor Ed Silverstein said last week ”There are three new Roku models: the entry-level Roku HD at $59.99; the Roku XD with Wireless-N and 1080p, and the top-of-the-line Roku XDS, which adds dual-band wireless technology and extensive connectivity options for home entertainment systems.” The partnership offers yet another reason for consumers to hop on the streaming content bandwagon,

Hulu has also been shopping it’s “plus” service to content streaming devices like Playstation , Xbox and the iPad. Rayburn said in his blog post “Since Hulu Plus was launched, Hulu has been hard at work to get on more devices in the market and Roku's box is a good match.”

Currently Roku players are capable of streaming Amazon video, Netflix and a few other content services via their dedicated box. Hulu will add the utility of several major broadcast station’s to Roku’s already sturdy line up.


Chris DiMarco is a Web Editor for TMCnet. He holds a master�s degree in journalism from Quinnipiac University. Prior to joining TMC Chris worked with e-commerce provider Suresource as a contact center representative and development analyst. To read more of Chris� articles, please visit his columnist page.

Edited by Chris DiMarco


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