Imagine Communications to Showcase Multiscreen IP Video Delivery at SCTE Expo

Imagine Communications, a provider of digital video solutions, announced that at the SCTE (Society of Cable Telecommunications Engineers) Cable-Tec Expo it is going to demonstrate scalable and efficient multiscreen IP video delivery solutions.

According to the company, the increase in usage of desktops, laptops, mobile and wireless devices, Connected TVs, IP Set-top boxes and gaming consoles among users is leading a shift to a consumer-controlled Personalized TV model that delivers video anytime, anywhere, to any device. The company’s new ICE Streaming System is a software-based video processing architecture that allows operators to deliver the highest quality video service across multiple viewing devices with unmatched compression efficiency. A fully integrated, high-density solution, the ICE Streaming System boasts support for up to 1,000 stream-aligned multi-profile transcodes from a single carrier-class blade system platform.

The ICE system blends high picture quality and unlimited scalability with full support for integrated fragmentation, segmentation, encryption and HTTP Streaming, and provides a unified platform for all streaming video needs. It allows operators to deploy multiscreen services on the same high availability platforms used to deliver high quality HD (high definition) and SD (standard definition) broadcast transcoding.

Officials with the company noted that more and more households are watching TV online and on mobile devices like the popular tablets and smartphones. As the demand to watch TV on multiple devices continues to grow, consumers' priorities are shifting from a 'good enough' video quality experience to a demand for an HD-quality viewing experience across all devices. This requires today's multiscreen service providers to differentiate their service offerings with quality, but to also carefully manage bandwidth per service.

Consumer's choice of service provider will be based on both the quality of the video as well as the quantity of movies that can be delivered under a defined data cap. In order to compete effectively in terms of both quality and quantity, operators need better video transcoding products to stay ahead of the curve. At the expo Imagine is going to demonstrate how its systems can cater to these requirements.