The world’s second largest computer maker is apparently not all that excited about brining smart televisions to the United States. Lenovo (News - Alert) announced that while they will be launching a line of smart TVs in China, they don’t have any desire to start shipping overseas anytime soon. As we detailed, it appears that this could be the year that televisions that offer a wide variety of different features will truly take off. That doesn’t necessarily mean that there will be a huge market for smart TVs in the United States.
Some people are still feeling a bit burned from the 3D craze that exploded a few years ago, only to find out that those particular televisions fell short of delivering on their price tags. One of the things that disappointed so many when it came to 3D TV was that there simply isn’t enough content out there to make it worth the money. It appears that Lenovo is feeling the same might be true of smart televisions.
It is true that consumers are looking for the next big thing when it comes to television sets, but if that next big thing doesn’t offer lasting appeal, the desire for the new product could die down quickly. Lenovo appears to be playing it extremely smart because of the lack of a large number of offerings when it comes to smart TV.
"We'll just focus on China for our smart TV sales. We've shipped tablet PCs globally. Our smartphones are currently still sold just in China, though we hope to sell to emerging markets," Yang Yuanqing, CEO and chairman of Lenovo, told Reuters (News
- Alert) in a recent interview. Yuanqing added that his company wanted to see real evidence of great content and carriers before Lenovo would consider selling their models of the smart television in the United States and other places overseas.
It appears that a more cautious business approach has paid off for Lenovo which has seen impressive profits over the last few months. For the three month period ending in December, the company brought in $153.46, which was an increase of 54 percent from the prior year.
Edited by
Rich Steeves